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Trust and loyalty are important values in the insurance industry. While trust and loyalty between client and advisor is highly regulated, trust and loyalty between advisor and insurer sales representatives is a matter of faith and culture. The relationship between advisor and insurer can make or break an advisor’s career if there is a breach of faith on the part of the advisor while there are rarely any consequences when an employee of an insurer abuses the confidence of an advisor. It is a very unequal relationship and as a result do you trust your insurer’s sale representative and ultimately the insurer? Before you answer read about the case of Insurance Ward against Manulife.
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